Reach the right families without managing three tools
Email, SMS, scheduled sends, and automated notifications from one place. A deliverability dashboard shows you exactly what landed. No Mailchimp, no manual lists, no missed messages.
The right message to the right people, every time
Send to exactly who you mean: a bunk, a session, everyone with a balance due. No list-building by hand.
Broadcast email
Pick a saved audience and send. Opens, bounces, and failures show in the delivery log so you know it landed. No export, no paste, no third-party tool.
Saved audiences
Build a recipient group once (parents of a bunk, everyone registered for a session, all staff of a given type) and reuse it every time. Audiences stay current as enrollments change.
Email and SMS with per-channel templates
Some things can't wait for email. Send a text for a late bus, a weather closure, or an urgent pickup request. Each template has separate email and SMS variants with a live segment estimate so you know the reach before you send.
Scheduled sends
Queue a broadcast to go out at a specific time. Upcoming scheduled messages are visible in a dedicated admin view so nothing sends unexpectedly and any message can be edited or cancelled before it goes out.
Email attachments
Attach permission slips, packing lists, or schedules to a broadcast. Up to 5 files and 25 MB per message, stored encrypted in S3 and sent inline.
Confirmations, reminders, and alerts without manual triggers
The messages you send every season - registration confirmations, payment reminders, waitlist offers - go out automatically when the event happens.
Automated transactional email
Registration confirmations, invoices, waitlist offers, and payment alerts send the moment the triggering event happens. No manual triggers, no missed emails, automatic retries on failure.
Payment reminders
Set how many days before each charge to email parents. Reminders run daily on cron, skip families with no email on file, and use custom templates per camp.
Reusable templates
Build templates for the messages you send every season: welcome letters, confirmation emails, payment reminders. Merge fields pull camper, family, and session data so every copy feels personal.
Know your messages landed. Stay out of spam folders.
Full delivery event tracking for email and SMS, plus built-in compliance handling so your camp stays on the right side of inbox providers.
Deliverability dashboard
See delivery rate, open rate, bounce rate, and complaint rate across all sends. Per-send event logs track delivered, opened, clicked, bounced, and complained events for both email and SMS - full channel parity so you know exactly what reached each family.
List-Unsubscribe headers
Every broadcast email includes List-Unsubscribe headers and a public opt-out page automatically. Compliance with inbox providers is built in - no configuration needed.
Public opt-out page
Every unsubscribe link points to a hosted opt-out page. Recipients manage their own preferences; your list stays clean without admin involvement.
Ready to see Campday in action?
No pitch. Just a 20-minute walkthrough of your camp's setup.